Stories built frame by frame — documentary, accessibility, and the quiet drama of everyday life, produced and directed end to end.
Aashish Rai makes documentary films and leads the productions behind them — moving between the camera and the call sheet without losing sight of either. The work spans accessibility campaigns, character-driven nonfiction, podcasts, and brand films, all built on the same instinct: point the camera at what's actually true.
Recent work has screened at regional festivals and shipped for clients across health, education, and media.
Long-form nonfiction from concept through final color — festival features and character-driven shorts.
Budgets, crews, permits, schedules — the structure that lets a story get made on time and intact.
Captioning, audio description, and inclusive production practice built into the process, not bolted on after.
Series development, sound design, and episodic direction for narrative and interview formats.
Short-form and social-native films built around a brand's real story, not a template.
Stills and motion on the same set — a single eye across both mediums.
Documentary features, accessibility campaigns, podcasts, and brand films — six recent works.
View all workNotes on audio description as a directing choice, not a compliance checkbox.
It's rarely the budget. It's protecting the two hours where the scene actually happens.
Why every video project on my slate starts with a conversation, recorded and unscripted.